Taking a conference event on-line and mobile

We recently saw Adobe's example of taking MAX on-line in a big way. I am interested to learn from your experience of such efforts. Do you have any favorite examples where an event is effectively re-mediated to on-line and or mobile channels? What more do you think can be done to do it better than the Adobe MAX example? What do you really enjoy about your own favorite experience? Please tweet, mail or discuss on http://think-a-doo.ning.com/. We welcome your opinion. Andre.

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